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Localize

Logo Animation

I animated the Localize logo in a fun, bold, and inviting way to be used on e-mail signatures, internal and external digital presentations, videos, intros, as well as social media.

Poster Design

 

Ad Design

 

Card Design

 

Digital Ad Campaign Design

 

Social Media Design

The idea behind this series of Instagram posts was rooted in the desire to blend seamlessly with the current company branding and focus on the brand’s pastel color palette, whimsical illustrations, and play on subtle geometric shapes. I created a few illustrations based on the current style I saw on the Localize website and kept the concepts of making a sale and finding a dream home in mind while incorporating different key elements into it that are consistent with the brand. For other panels, I also wanted to incorporate photography with text in a unique, striking way while still maintaining the brand consistency. Having the shapes interact with cityscapes and buildings felt like a strong approach to ensuring that the content can not only be eye-catching and stand out as an individual post, but also informative and unified as a whole.

 

Presentation Design