As a TikTok content creator, I have built a strong following on TikTok of about 18,000 followers by sharing a series of time-lapse videos that showcase my creative process in action. Through these engaging videos, I provide an inside look at the evolution of my work, from initial concept to final execution. My content features both personal projects and brand collaborations, offering a glimpse into the detail and creativity that goes into each piece. This series has not only allowed me to connect with a broader audience but also to demonstrate my skills in real-time, earning recognition and expanding my influence within the creative community.
The Text That Never Came
3.7 Million Views | 764,000 Likes
I designed this poster inspired by the visual style of key art from classic movie posters, titled “The Text that Never Came”. The concept emerged from my personal experiences and reflections on the challenges of modern communication in the dating world. The poster features a text message bubble sinking into the ocean, symbolizing the all-too-familiar experience of ghosting. With the subtitle A Millennial Love Story, the design conveys the humor, irony, and truth of navigating relationships in today’s digital age. This piece resonates with a broad audience, capturing the universal struggle of miscommunication in a relatable and visually compelling way.
The Unaffordable Rent
58,000 Views | 4900 Likes
Inspired by the escalating rent crisis, particularly in cities like New York, I designed a poster titled The Unaffordable Rent to resemble key art for a movie poster or book cover. The design features a series of apartment buildings with an upwards arrow subtly embedded in the negative space, symbolizing the relentless rise in housing costs. The subtitle, A Capitalist Nightmare, underscores the harsh reality that affordable housing has become increasingly out of reach for many. This piece visually captures the anxiety and frustration surrounding the housing market, resonating with those affected by the ongoing affordability crisis.
The Fear of Missing Out
15,700 Views | 1400 Likes
In The Fear of Missing Out, I created a poster to explore the universal experience of FOMO—fear of missing out on engaging or enjoyable activities that others are experiencing. Styled as key art for a movie or book cover, the poster features a woman’s silhouette dramatically standing in front of a large window, watching a vibrant crowd while feeling isolated and alone. This imagery captures the emotional distance and longing associated with FOMO. The design is also a personal reflection of my own struggles with this fear. The subtitle, To Stay Home or to Embrace the Unknown? An Endless Dilemma, highlights the internal conflict of whether to stay in familiar comfort or take a chance on new experiences, encapsulating the ongoing tension of FOMO.
CeraVe Collaboration: The One Under the Sun
8.4 Million Views | 125,600 Likes
I was selected by CeraVe to collaborate on their new SPF campaign, where they tasked me with creating key art for their humorous commercial trailer, The One Under the Sun. The trailer portrayed a whimsical love story in which a woman falls in love with a bottle of sunscreen. Inspired by this concept, I designed a poster featuring a wedding scene where the groom, with a sunscreen bottle as his head, holds an umbrella over the bride, symbolizing his protective role against the sun. This playful design captured the lighthearted essence of the campaign while effectively showcasing the product’s benefits.
You’re Too Sweet For Me
Inspired by Hozier’s song “Too Sweet,” I created a music poster that visually explores the song’s juxtaposition of sweetness and mortality. The design features vibrant floral visuals that symbolize the song’s sweet, tender elements, reflecting the lyrics “you’re too sweet for me” and “pretty as a vine, as sweet as a grape.” These florals are intertwined into the typography to emphasize the song’s delicate beauty. The contrast is provided by a dirt background, representing the song’s deeper, more somber reflections on death and the impermanence of life, in reference to lines like “I aim true and the ground is where I go” and “Who wants to live forever, babe?” This duality in the design mirrors the song’s exploration of life’s fleeting nature and the embrace of both its light and dark facets.
The Dating Dilemma
13,100 Views | 1300 Likes
In The Dating Dilemma, I designed a poster to reflect the complexities of modern dating culture. The poster features dozens of anonymous dating profiles layered to form the shape of a broken heart. This imagery represents the sense of exhaustion and frustration that can arise from an overwhelming number of choices, where profiles begin to look the same and individuality is lost. Inspired by my own experiences, the design conveys how the abundance of options can ultimately work against us in the pursuit of finding love. The subtitle, How Infinite Options Work Against Us in the Pursuit of Finding Love, underscores the paradox of choice in the dating world and the challenge of finding meaningful connections amidst endless possibilities.